It’s been a little while since my last post, so I thought I’d better do a quick status check. What have I been up to recently? What on earth could possibly keep me so busy that I’ve been unable to blog? It’s mainly a mix of work-stuff and a big project. Read on to find out more about both, as well as a few other bits and pieces, and also maybe some teasers about future posts.
Continue readingAuthor: Tom
NDepend now supports OpenCover coverage files
Back in December 2017, I wrote about starting to use NDepend for static analysis. It’s a fantastic tool and I’ve been using it for the ConTabs project pretty religiously. One of the few detractors when I originally wrote about NDepend was the fact that it could only consume coverage data from non-free tools. Well, I’m very pleased to write that this is no longer the case!
Continue reading3 advanced techniques for the Mixpanel and Google Analytics power user
What do you do when you feel like you’ve reached the limits of what Mixpanel and/or Google Analytics can offer? Well, as a reader of this blog, I can assume you’re not the type to give up. In this fourth instalment of my series on using behavioural event data, I explore some semi-hidden features of Mixpanel, discuss Google Data Studio, and square up to a Frankensteinian stitching of Mixpanel to your ESP of choice. It’s gonna be a wild ride – buckle up!
Continue readingPractical pointers for working with Segment, Mixpanel and Google Analytics
Whilst Segment makes it easy to quickly start sending events from your app, there are plenty of non-obvious details. In this post, I’m going to share some of the tips and tricks we learnt on our journey towards rock-solid metrics in Mixpanel and Google Analytics.
Continue readingCollecting behavioural data with Segment, Mixpanel and Google Analytics
The logistics of collecting and analysing behavioural event data can be tricky to get right. There are loads of services that offer to help, but now you’ve got two problems, right? In the second instalment of my series on behaviour data, I explain what tools I use and why.
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